Candace Nelson

Disrupting the Status Quo and Finding Sweet Success with Sprinkles Cupcakes Founder Candace Nelson

SS Member Image    by   SheSpeaksTeam    Nov 09, 2022

When you think of cupcakes, what comes to mind? Icing? A nice buttery flavor? Sprinkles? In this episode, Aliza speaks with Sprinkles Cupcakes Founder, Candace Nelson, to talk about the heart of entrepreneurship, seeking out stories of failure for inspiration, and creating the first cupcake ATM.  
Sometimes great ideas come from long discussions with multiple people in fancy rooms. Other times, those ideas come from a late night chat with a spouse when there aren't any cupcakes handy to curb a pregnancy craving. For Candace Nelson, this is how the cupcake ATM, and in turn, a new way to experience cupcakes was born. For the first time, she has written a book sharing her story of how she worked to find her own sweet success.



Enter the SheSpeaks giveaway for this episode here! You could win a copy of Candace's book & a dozen Sprinkles Cupcakes!

Some Episode Highlights:

9:37 - Talking herself out of giving up
11:42 - Seeking out stories of failure
18:00 - The inspiration for the cupcake ATM idea
26:03 - Candace’s vision for her book

Links & Resources:

Candace’s Website  

Candace on LinkedIn

@CandaceNelson on TikTok and Instagram

Sweet Success: A Simple Recipe to Turn your Passion into Profit

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