I was pleasantly surprised at how clean my clothes were after using cold water tide. I was sceptical at first, but tried it because of the challenge. The clothes were actually cleaner than when I use other detergents and hot water. I plan to use Cold water tide again.

I love the new cold water Tide. It cleans as well as warm water wash. I prefer cold water as stains do not set as easy. I love my Tide and will use it as my Washing favorite.. I also throw a fabric softner sheet in the wash and it softens my clothes and still cleans well.

I am in a wheelchair so my son or my nurse take my laundry down to the laundry room for me. I was pleased when they came back up to my apartment. Everything smelled nice (I have smelly laundry due to incontinence) and had less wrinkles (my son never folds - he lets me do that when he brings it up). And I have already recommended it to several others!

I have always loved Tide and now that I feel better about washing all clothes including whites in Tide Coldwater i am a believer.

I was very doubtful of this one. but sure enough it does way it says. cold water and stains are gone! I use it on socks and my table covers

All stains came out of my work apron and since I cook for a living I get some intense stains.

This stuff is great - I love being confident that my cloths will come out clean even in cold water and with my husband, that is say A LOT!

love tide works well on stains and leaves your clothes smelling fresh

LUV IT!!!!!!!!!!!!!!!! I am so happy that i can actually wash a load of whites without hot water and actually see a "brightening effect". Tide Cold Water worked great on my towels, sheets, and boyfriends sweaty undershirts. Everything cam out clean, Clean, CLEAN!!!!! Thanks Tide!

I really loved using this detergent it was fun to use cold water and watch the stains being removed that other detergents with warm or hot water not being able to remove the stains. it made me happy to use cold water , have a clean wash, and save money to boot. you really can have it all!!

This product worked wonderfully! It cleaned my boys' stained clothes better than other detergents and left them smelling great!

Tide only det. for our home. Even after dryer miss spot, pretreat and wash comes right out.

I can't tell you how many times we have tried other less expensive products ONLY to be disappointed and we ALWAYS end up with Tide AGAIN! It actaully works. The tadd bit more is worth paying for!

I was part of the Tide Coldwater program and was a bit skeptical at first - I had used another detergent for years and was really determined not to switch. I was pleasantly surprised. Halfway through my bottle of Tide Coldwater, I went to the store and purchased my second one. I am happy to say that I LOVE Tide - and am a happy convert. Not only am I saving energy, but my clothes look and smell better. Great job, Tide!

This is a remarkable product. Working to clean our clothes & a better environment Tide again gives us their best!