This is the only product I have found that truly keeps my eye shadow from falling under my eyes during the day. It goes on really smoothly and keeps the shadow in place, eliminating the appearance of under eye circles due to falling shadow.

Love this product - my eyelids looks puffy, swollen and pink if I don't get a good night's sleep - one sweep of this product and I look instantly refreshed and alive! Sometimes I don't even wear eyeshadow, just a dab of Eden and I'm good to go for the day. Really holds up throughout the day as well.

This is another beauty routine must have. It saves my eyeshadow and keeps in place all day. Comes in a variety of colors to give a little shimmer if wanted. Brights eyeshadow as well!

I love this primer!! I have oily lids and usually half way through the day my eyeshadow starts to crease. With the UD primer potion, my eyeshadow could last a bit longer...8 hours. By then I have to retouch it. I've tried so many other primers for my type of oily eyes...and this works this best for me.

hasnt dried my eyelids keeps my eye makeup fresh

i love urban decay primer potion its my favorite way to make long lasting dramatic eyes !! i also love to dip my angled brush into it and use it as a shadow converter to eyeliner this product saves me tons of money now that i dont have to buy eyeliner and i get to create a million and one looks for eyes

Excellent, I use it everyday to prevent creasing. It's definitely worth the money!

At the end of the day this primer has managed to keep my eyeshadow looking fresh and bright just as I had put it on in the morning! I refuse to do my makeup routine without it!!

This is by far the best eye primer out there. It keeps all your eye makeup on all day with no running or fading or creasing. It also makes your eye shadow come out more pigmented. If you invest in any makeup enhancer you must get this urban decay primer. You will never regret it. This is perfect for people with oily lids or if you are tired of runny makeup or you want your eye shadow to come out more pigmented. They have a new squeeze tube bottle now and have a jumbo size for 30$ available at sephora.

I was reluctant to get this at first because of the price, but it was totally worth it! I wear this everyday, sometimes just by itself. It keeps my eye shadow exactly how I first applied it. The sparkle in it is great too, not too much or too little. I would definitely buy this again!

Love the product but hate the old packaging! I actually de-potted all of my primers. This keeps my shadow in place and from creasing all day long.

This stuff is amazing. Urban Decay recently just changed their packaging and it now comes in a convenient, squeezy tube. This eyeshadow primer is the best out there, you only need to apply a tiny amount to make your eyeshadow last all day. I have oily eyelids and I have tried wearing eyeshadow without a primer which ends up creasing mid day. This primer will not only make your eyeshadow last longer but will also bring out the color of your eyeshadow making it look vibrant. I strongly recommend!!!!

I love this product! I have very dark eyelids and many eye products cause my eczema to flare but this does not. It goes on velvety and keeps my eyeshadow in place all day. I use this daily even if I'm not wearing any other eye make-up it makes my eyes brighter and hides the darkness around my eyes.

I love this primer, it goes on light and creamy and keeps my eyeshadow crease free for hours. I'm so glad they changed the packaging so you can get the most out of it. I have Sin and it is a lovely brightening champagne color which blends in nicely and brightens my eye area. You only need a very little bit so it has lasted me ages.

Love this primer! At the end of the day I do not have creasing and my shadow is still on looking great!