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Recently two L'Oreal ads were banned in the UK because of airbrushing. Was this the right thing to do?

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Yes (57.6%)

No (22.7%)

It doesn't matter (19.6%)

Recently two L'Oreal ads were banned in the UK because of airbrushing. Was this the right thing to do?
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5
  • bozemanbrooks By bozemanbrooks
    on Aug 03, 2011  

    It's called false advertising!

  • Femyne By Femyne
    on Aug 04, 2011  

    Not only is it false advertising, but it's damaging to female body image as a whole. We need to move away from mandatory Photoshop on all photos that see the light of day so women and men stop expecting real people to look like forgeries.

  • AnnSheSpeaks By AnnSheSpeaks
    on Aug 04, 2011  

    I hate to think that their might be a law or regulation of some sort against it but as a consumer I respect and find a company much more credible when they print images without airbrushing!

  • kiwikiwidragon By kiwikiwidragon
    on Aug 04, 2011  

    I don't want to see laws against photoshopping but in ads it is misleading about the product. Especially cosmetics and personal care, if this was medication, the FDA would be pooing in their pants.

  • LinetteF By LinetteF
    on Aug 04, 2011  

    I think they should have disclosed it on the ad- I thought that was what the asterisk (*) was for. This is why many of us do not trust the claims a company makes because if the product performs as advertised, no need to photoshop to the point the person no longer resembles themselves. I wish standards would be forced in this manner in the US.