Quality . Quality quality.. Love it all.. Go's on smooth, stays on for hours!

I just started using the acne blemish control foundation. For a dollar, it's perfect.

E.l.f has amazing deals on everything they sell. A lot of their items are amazing for the price. Some of their eye shadows aren't very pigmented, yet some are very pigmented. They have a lot of great things to choose from!

I love the Elf products they are affordable with a great variety of various make up products everything from eye shadow pallets that resemble the big named designer ones to blotting paper, etc. I recently tried the liquid concealer and love it ... it's with in my price range and I can use it before or/and after foundation to touch up those little imperfections.

I love that everything is just a dollar! The concealer I bought did have a distinctive smell, but not a bad one. Wasn't the best coverage I've ever had, but well worth my dollar!

some products are good and some arent

Eyes. Lips.face. Says it all this company has every beauty product covered and for and awesomely low price! You can buy online OR in some stores (Target, Big Lots, Rue 21 just to name a few). Def try it out! Currently I am loving the HD blush.

some products are hit or miss but over all i really enjoy elf cosmetics, for the price you can not beat it. they hae been stepping up their fame as well and coming up with some amazing colors and products as well.

Gray products for such a low price. Just wished they carried more in the stores.

I was at target and picked up my fist ELF for the first time. I saw how cheap the price was and thought that maybe it would work. I was shocked at how well the eye shadow stayed on.

price is great, lipglosses are awesome

Love the eyeshadow colors!!

I want to give these products 5 stars, but the color selection just isn't great and some of their products, well, let's just say the price isn't the only cheap thing about them. BUT that's not to say I don't love elf. I have a lot of elf products and some of them are just amazing! Their high definition powder, blushes, whipped eye cream which I use as a highlighter, and their brushes are almost all really good as well! I especially love the small stipple brush. Hasn't shed on me yet. It is a little hit-and-miss but there are more hits than misses! And that's ok for me because you can't beat the price!

I really like Elf products. For the price its unexpectedly amazing! Their lip color goes well with any skin tones and the primer for redness works wonders: a quick pat on the face and the redness is noticably toned down. Its an even better score if you find random products at Tj Maxx!

This brand offers affordable makeup and beauty products. I have tried several of their products and have never been unsatisfied. My latest purchase from them was their lip exfoliator. It gets all the dead skin off my lips and leaves them feeling very soft. I love that their products are cheap and do what they say.