Elf has a lot of really good products that are decent quality for as cheap as a dollar!

Quality . Quality quality.. Love it all.. Go's on smooth, stays on for hours!

elf's brushes are pretty good quality. I was pleasantly surprised at how closely they compare to some of the higher end brushes. Their eyeshadows glide on easily and really last, the eye lid primer is great and I LOVE their minty lip gloss.

I buy the elf concealer and brushes. The line is great for any woman.

Works just as good as the expensive brands but at an affordable price!

Cheap and fabulous, these two words are what I use to describe their product!!!! These products are great and the price is hard to believe!!!!

i have been kind of weary to try their makeup im a big believer of u get what u pay for and since its only $1 im kind of nervous but i recently bought their cuticle pen and some of the makeup brushes so far i love them and am very impressed i was expecting to only be able to use the makeup brushes a few times before the bristles started falling out but thats not what happened at all they are quite durable and i will no longer be paying for pricey brushes the cuticle pen works just as well as some of the more pricey ones i have got from sally's and avon i am excited to try some of the make up next

I just love ELF I been buying makeup from them for almost three years now. There are a few hit and misses but hey thats makeup for you.

high quality products for soo cheap!! its like a girls dream come true!!!!!!!!!!!!!!!!!!!!!!

I was introduced to e.l.f. through a Black Friday sale last year, and I'm so glad I tried the brand! When I looked at the pricing I thought, "Well, even if this stuff isn't great, I'll have only paid a few bucks." But I was surprised at some of the products! It can be a hit or miss, which is why I took one star off, but it's so cheap that it's a small price to pay to try something new. They have sales ALL the time (subscribe to their email list!) which makes me a happy camper. I'll receive emails with deals like, buy one get one on everything, free gifts, etc. Most of my beauty bag is e.l.f. now, except a few specialty things. I highly recommend the mineral moisturizing lip tint and the HD powder especially. E.l.f. works very hard to keep up with trends and creates similar products to the crazy expensive brands, so give them a try!

Four stars because im 3/4 the way on this brand. Some things are actually really great and are great priced! Others are cheap for a reason. But most of the products i get are great and i use them everyday! Its a great brand for anyone who loves to expiriment with makeup without paying a ton!

elf has really great products for a nice price i love some of thier product still have more to try though...

This is great when I am on a budget or want to experiment with something and don't want to throw much money in. I bought an eyeshadow pallet (80 some colors) from them and it has been a better than most others I have as far as the color/quality.

Great makeup company and exceptional prices! Even if I don't like a product I don't feel too bad because it's usually one a dollar or so and that's not bad at all!

I am partial with elf makeup products. I do feel that they are cheap and depending on what you are using they can be excellent for the price. I purchased a few items within the past month and was presently surprised with the results. I bout the liquid eye liner in black which I give 5 stars, it takes a few seconds to dry but not a biggie. I also bought there 12 piece makeup brush set which I love. There eyebrow kit (for my mom) and she loves it. I also purchase a few eye shadows, I really prefer baked eye shadow but this worked out better than I thought. I didn't really care for their eye primer it might be the color that bothers me the most, but for a dollar it's not bad. Over all I will continue to buy elf products and pray that they will develop a line a baked shadows. Oh and the lipsticks I purchased all smell like fruit! I love them as well!